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• Landlording (Buy and Hold): Are landlords required to paint between tenants?
  Answer: Check your State Residential Landlord Tenant ActLandlord-tenant laws vary from state to state. For example, according to Ohio Legal Services, landlords in that state are ...
• Marketing and Lead Gen: Would it be better if I use a postcard that not as sugary sweet as
  Answer: Yes, we can test this. How many calls are you getting? How many are leaving messages? Have you been calling back the hang ups? The ...
• Marketing and Lead Gen: Realistically, how much marketing do I need to do to find a deal?
  Answer: Statistically, depending on what market you live in, 5000 postcards generates approximately 50 phone calls, and there should be at least 1-2 deals in those ...
• Marketing and Lead Gen: What is a Postcard Campaign?
  Answer: A direct mail campaign to homeowners sending them a postcard with a call to action for them to contact you regarding selling their property. Typically ...
• Marketing and Lead Gen: What is Driving For Dollars?
  Answer: Driving through target neighborhoods looking for potentially motivated sellers. You will want to write down the address, and take a picture of the front of ...
• Real Estate Terminology: How do I use Listability?
  Answer: Follow the steps in the Listability instructions. If you get stuck, call Listability, and Carol will help walk you through ordering the list step by ...
• Marketing and Lead Gen: What do I do if my direct mail response rate is bad?
  Answer: Doing direct mail to a list you purchased is just one of the methods to get your phone to ring with motivated seller calls. Direct ...
• Marketing and Lead Gen: Do I need a local phone number?
  Answer: It is highly recommended that you get a local number, however an 800 number is another option since it is professional and attracts a different ...
• Marketing and Lead Gen: How do I get a UPS box from Canada in my target market?
  Answer: You typically want to acquire a local address for your marketing, and don't have to use a UPS address. You can contact UPS to see ...
• Marketing and Lead Gen: Can I use my international address, or do I need a local address?
  Answer: You can use an international address, especially for the return address on your postcards, but a local address will help increase your response rate. We ...

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